Gather the community through social media

Whether or not you use social media to advance your practice, it can be an effective tool to inform people about community involvement, said Robert Anthony Gillespie, CLU, ChFC, a one-year MDRT member from Covina, California.

“We do a community service program within our company once a month where all of our staff members get together. We do a half-day of work, and the second half of the day we do a community service project. It’s been good for social media because we get a lot of response from our existing clients, and clients share those posts with friends and relatives.”

Hear more in the October episode of the MDRT podcast, “Can social media benefit your business?”

Written by Matt Pais, MDRT Content Specialist

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