Nominate your clients for awards and reap your own benefits

You know when your clients’ businesses are thriving. Do you do everything you can do to help others know that?

Daniel O’Connell, MBA, a 10-year MDRT member from Addison, Texas, works with an advisor who helps nominate his clients for the Dallas 100 Entrepreneur Awards, an event hosted by Southern Methodist University to recognize the fastest-growing companies in the Dallas area. Those who make the list receive an invitation and get to enjoy a memorable night with other successful business owners and the advisors who nominated them.

“It’s a great celebration that they never forget, and it costs us nothing,” O’Connell said. “Doing this strengthens our relationships with these clients and allows us to spend time with them in a setting where we’re not talking business.”

Not only that, but providing this kind of service earns O’Connell referrals to other attendees at the event. “The people our clients know are blown away,” he said, “because no other advisors are doing what we’ve done for them.”

Read about 10 referral commandments in the Round the Table story “The Perfect Match” 

Written by Matt Pais, MDRT Content Specialist