Putting personality and truth in your out-of-office auto-reply

When going on vacation, most people just prepare a generic out-of-office email response, something to the effect of, “Thank you for your message. I will be out of the office until __ and will respond as soon as I return.”

On the other hand, this is what Alessandro M. Forte, Dip PFS, CSP, a 20-year MDRT member from London, England, shared during a recent vacation:

“Thank you for your email.

“I am currently out of the office on holiday and I know I’m supposed to say I’ll have limited access to emails and won’t be able to respond until I return, but that’s just not true. My iPhone will not leave my side and I can respond to messages if I need to. I accept the fact I will probably need to interrupt my holiday periodically to deal with something urgent.

“That said, I promised my ‘better half’ that I am going to try to disconnect, get away and enjoy our holiday as much as possible; and to be quite honest……..I am terrified of her!!

“ If your email truly is urgent and you need a response while I’m on vacation, please email either nici@forte-financial.co.uk or vikki@forte-financial.co.uk. Otherwise I’ll respond upon my return when I will be feeling rested, refreshed and re-energised!”

Instant success

Forte picked up the idea a few months ago after working with a speaker bureau and noting how stuffy and boring out-of-office messages have become, inspiring him to devise something better. In the first five days away from the office, he’s had 23 responses to his new message, all of them positive.

“A lawyer, who we have been looking to appoint as an introducer, stated, ‘LOL. The best out-of-office message I’ve ever seen!’” Forte said. “Twenty-four hours later, he sent us a new client!”

He added that people take notice of things that are different and appreciate how his new approach to the away message has a human, humorous, honest feel to it. Subconsciously, it makes people feel that Forte and his practice is trustworthy.

Maintaining balance

This does not mean that Forte works all the time, however — this would not be good for anyone or their relationships. Though he notes that it is hard to disconnect while running his own business and managing four advisors and nine other staff members, Forte allocates an hour each day to scan his emails and respond only to the most urgent ones. This allows him the necessary balance for family time, and he makes sure clients know he is taking a break because they appreciate that everyone needs one.

“As long as you have someone who can deal with things while you are away, most things can be handled easily,” Forte said. “Ask most clients with an ‘urgent’ matter, ‘Can this wait a few days until __ gets back?’ and nine times out of 10 the answer is yes.”

For more Whole Person ideas

Written by Matt Pais, MDRT Content Specialist

Comments
  • TE PATRICK says:

    Alessandro Bravo! That is great advice thank you. It is amazing what MDRT Members and MDRT Staff have added to my quiver since 1991. My carreer in the business is like two segments. Before MDRT and eyes opened after membership of MDRT. Prior to 1991 I had never heard of MDRT and had been in the business since about 1972. Thank you. Best wishes Trevor

Verified by ExactMetrics